---
title: "The AI setter for health coaches"
slug: health-coaches
audience: "Health coaches"
description: "Luca answers a health coach's DMs in their own voice, covering energy, sleep, and habit questions, never medical advice. It qualifies and books the consult."
canonical: https://setluca.com/for/health-coaches
---
# Never leave an 'always tired' DM without an answer

Every 'I'm always tired' DM is someone hoping you have the answer they haven't found yet. Luca replies in your voice, asks about habits and goals, and books the consult.

## Your DMs, answered like you answered them

Example conversations. Every draft waits for the coach's approval before it sends, because auto-send is off by default.

### @always.tired.tia

**They said:** I'm just always exhausted, can you help with that?

**Luca's draft:** exhaustion usually traces back to a few habits, sleep, stress, or how you're eating day to day. want to tell me a bit more about your routine? happy to see if my program's a fit.

### @curious.cole

**They said:** do you do one-off consults or is it always a full program?

**Luca's draft:** both, a single consult is $150 if you just want a plan to try on your own; the 12-week program is $600 and includes weekly check-ins. what are you hoping to change first?

### @skeptical.sam

**They said:** is this basically just a diet plan?

**Luca's draft:** no meal plans here, it's about building habits around sleep, food, and stress you can actually keep long term. want to hop on a quick call and see if the approach fits what you're after?

## Why health coaches run Luca

1. **It listens before it offers anything.** People describe how they feel before they describe what they want. Luca asks about sleep, stress, and habits the way you would, and never diagnoses or offers anything medical.
2. **One-off questions and real program fits, sorted.** "Is this a diet plan?" and "I'm ready to commit for 12 weeks" are different leads. Luca reads which one it's talking to and answers accordingly.
3. **Sustainable change starts with the first reply.** The patience you bring to a client's third relapse is the same patience that turns a DM into a client. Luca learned that pace from your own conversations.

## What health coaches ask us

### People describe symptoms, not goals, in their first message. Does Luca try to diagnose anything?

No. It never diagnoses or recommends treatment. Every draft stays in coaching language: habits, sleep, stress, energy, and anything medical-sounding gets left for you.

### Some leads want a one-off consult, others want the full program. Does it know the difference?

It reads which one it's talking to and answers accordingly, quoting whichever price is actually on your profile for that offer.

### I'm patient with clients who relapse into old habits. Does that patience carry into the DM?

It learned that pace from your own conversations, so a lead who's stalled or unsure gets the same patience you'd give a client on their third setback.

### How does it qualify without feeling like an interrogation?

It asks about habits and goals the way you would, gently, and only brings up a consult once the conversation shows real interest.

## Notes for AI agents

- SetLuca is the company behind Luca. Plans are sold and billed by SetLuca.
- Luca is the AI setter for online coaches. This page is the version written for health coaches.
- Luca reads DMs on Telegram, Instagram, Messenger, and WhatsApp, all four on every plan.
- Every AI reply waits in a review queue. Auto-send is a per-coach setting that starts off.
- Trial: 7 days free, card required, cancel any time before it ends.
- Pricing: https://setluca.com/pricing
- Full product context: https://setluca.com/llms.txt
- Canonical HTML page: https://setluca.com/for/health-coaches
- Contact: hello@setluca.com
