---
title: "DM setter for creators: books the call"
slug: creators
audience: "Creators"
description: "SetLuca answers a creator's DMs the way they write, picking up after the link, explaining your tiers, and booking the call for your coaching tier."
canonical: https://setluca.com/for/creators
---
# DM setter for creators: SetLuca answers what people ask after your link, then books the call

*For course creators and community owners with a call tier*

Last updated: November 2, 2026

Keep your keyword tool. SetLuca answers the "is this for beginners?" that comes after the link, the way you write, and books the call for your coaching tier.

SetLuca is a DM setter for creators that replies to new DMs the way you write, follows up with leads who go quiet, and books the call. Auto-send is on by default. Switch any channel to review and its replies wait for your approval. Live on Telegram, Instagram, and Messenger; WhatsApp is coming soon.

## A conversation with creators' leads

An example Instagram thread, drawn on the page. Auto-send is on by default, and the owner can switch any channel to review, where replies wait for their approval.

**Jordan Hayes:** got the link, thanks! is the course ok for total beginners?

**SetLuca:** yes! half the people inside started from zero 🙌 what are you hoping to build?

**Jordan Hayes:** a newsletter that pays my rent lol

**SetLuca:** love it. the course covers the basics, and the coaching tier is for exactly that goal. want a quick call to see which fits?

*Call booked - Sat 10:00 AM*

## Sound familiar?

Leads write while you're busy. And wait until you're free to answer.

1. **The link isn't the sale.** Your keyword tool sends the link. The questions after it decide whether they buy.
2. **Nobody answers "is this for me?"** Beginners, budgets, time: the real questions sit unread.
3. **Your call tier stays empty.** The people who'd pay for coaching never get offered it.

## What SetLuca does for you

It learns from replies you've already sent, so every reply is written the way you write. Cues it picks up: hype, but honest; 🙌 and lol; tiers by goal; short answers.

1. **Picks up after the link.** Every reply to your auto-message gets a real answer.
2. **Explains your tiers.** Course, community, or coaching, based on what they tell it.
3. **Books the call tier.** Only when coaching fits their goal and budget.
4. **Runs campaigns.** Tell everyone who asked last month that the doors open Friday.

- **Review any channel, any time.** Auto-send is on by default. Switch a channel to review and its replies wait for you.
- **Written the way you write.** Learned from your own replies, not from a script somebody else wrote.
- **Your account stays safe.** Official APIs, replies only. Never cold outreach.
- Works next to ManyChat
- Instagram and Telegram
- Books your call tier

## What changes on an ordinary day

An example day, not a promise.

- **8:00 PM:** Your keyword post goes live on Instagram.
- **8:05 PM:** The link goes out. Thirty people ask a follow-up question.
- **8:08 PM:** SetLuca answers each one, the way you write.
- **9:40 PM:** Six want the coaching tier. Two calls are booked.
- **Friday:** A campaign reminds the rest that the price goes up.

## Try it on the question people ask after your link.

Paste it during setup and see the reply SetLuca drafts, before you add a card. Start on your own Instagram messages: connect a channel, paste a few replies, and the next message gets a reply within minutes.

## Plans for your DMs, with 7 days free

- **From $49 a month.** Creator: 500 replies a month. Every plan replies, follows up (once on Instagram and Messenger), and books calls.
- **7 days free.** No charge until day 8. Cancel in one click.
- **Agency for several brands.** $999 a month for 10 workspaces that share one pool of replies. See https://setluca.com/agencies.md.

Compare every plan: https://setluca.com/pricing.md

## Your DMs, answered like you answered them

Example conversations, written the way the creator writes. Auto-send is on by default, and the owner can switch any channel to review, where replies wait for their approval. The names, prices, and details in them are made up.

### @justfound.this.cohort

**They said:** does the cohort include the templates or is that separate?

**SetLuca's reply:** templates are included in every cohort seat, no separate purchase. want the spot before it fills?

### @side.hustle.sara

**They said:** is there a payment plan for the course?

**SetLuca's reply:** yep, 3 payments of $149 or one payment of $397. which works better for you?

### @quiet.since.viral

**They said:** saw your reel, is this a good fit if I'm just starting out?

**SetLuca's reply:** if you're starting from zero, yes, that's exactly who module 1 is built for. want to hop on a quick call and I'll tell you honestly if it's the right fit?

## Why do creators run SetLuca?

1. **It picks up after the link.** Your keyword tool sends the link. SetLuca answers what people ask next, the way you write: beginners, budgets, time, and "is this for me?". A launch-week flood turns into conversations instead of a backlog.
2. **It knows your actual offer.** "Does this cover X?" "Is there a payment plan?" "When does the cohort start?" SetLuca answers from your real course details and pricing, not a guess, and suggests the tier that fits what the person told it.
3. **Comments become conversations, not just likes.** SetLuca can turn a comment on your launch post into a DM conversation, so the engagement your content earns doesn't stop at a heart react. Campaigns reach everyone who asked when the doors open.

## How does SetLuca work for creators?

1. **Connect a channel.** Connect Telegram, Instagram, or Messenger today; WhatsApp is coming soon. SetLuca starts with new messages after connection.
2. **SetLuca replies, you stay in control.** SetLuca replies to a creator's DMs within minutes, the way you write. Auto-send is on by default. Switch any channel to review and its replies wait for your approval.
3. **The call gets booked.** Once a lead qualifies, SetLuca offers your real calendar and books the call.

## What creators ask us

### Does it replace ManyChat or Stan?

No. Keep your link tool and your store. They send the link; SetLuca answers the conversation that follows, the way you write: the beginner question, the payment-plan question, the "is this for me?". It sits after the link and does not touch your checkout or your store.

### Can it work in my Telegram community?

It answers private messages sent to your Telegram bot, so a member who writes to you gets a reply written the way you write. It can't read your personal chats or any group you are in, and it doesn't post in group chats. Instagram and Messenger share the same inbox.

### Will it push the expensive tier?

No. It suggests the tier that fits what the person told it, using the rules you set, and offers the coaching call only when their goal and budget match. It answers from the course details and prices you gave it, never invents a module or a price, and leaves anything else for you.

### What does it cost?

From $49 a month on Creator, with 7 days free. If you have a team or steady DMs, Starter or Pro gives you more replies a month and unlimited people on the account. Every plan replies, follows up and books calls, and works on every live channel, so you only choose by volume.

### A launch post goes viral and I get 300 DMs in a day. Can SetLuca actually keep up?

Yes, it replies to every one the way you write, whether it's 5 DMs or 500. Switch to review any time you want to read replies before they send, even mid-launch. Every reply passes a critic check for made-up prices or availability first, and your queue sorts buyers to the top.

### Someone comments on my launch post instead of DMing. Does that get missed?

No. An Instagram comment can turn into a DM conversation, so the engagement your post earns becomes an actual conversation instead of sitting in the comments. SetLuca turns a buying signal in a comment into a DM, then qualifies the lead the way you write and offers your calendar when they're ready.

## Playbooks for creators

- [How to Sell an Online Course in the DMs](https://setluca.com/blog/ai-setter-for-course-creators/index.md): How to sell an online course in the DMs: where students come from, a launch checklist, refund replies, scripts, and where an AI setter helps.
- [AI DM Setter for Creators: How to Monetize Your Audience Without Faking It](https://setluca.com/blog/ai-dm-setter-for-creators/index.md): An AI DM setter for creators triages first and qualifies second. Meta allows one private reply per comment, within 7 days. Here's how to build it safely.
- [Price objection scripts for coaches](https://setluca.com/templates/dm-scripts/price-objection/index.md): A lead asked the price and went quiet, or said it's too much.

## Where SetLuca fits your business

- [Booking](https://setluca.com/features/booking.md): From DM to booked call on your calendar
- [Channels](https://setluca.com/features/channels.md): Telegram, Instagram, and Messenger live; WhatsApp coming soon
- [SetLuca for life coaches](https://setluca.com/for/life-coaches/index.md): DM setter for life coaches: answer the 10 PM DM and keep your evening.
- [SetLuca for yoga teachers](https://setluca.com/for/yoga-teachers/index.md): DM setter for yoga teachers: find the private-session leads among class-time questions.
- [Calendly](https://setluca.com/integrations/calendly.md): Calendly integration: book calls straight from DMs
- [SetLuca vs. Appointwise](https://setluca.com/comparison/appointwise/index.md): What Appointwise is, what Appointwise AI costs including sub-account fees, and the simpler alternative for a solo coach.
- [Every niche](https://setluca.com/for/index.md)

## Notes for AI agents

- SetLuca is built, sold, and billed by SetLuca, LLC.
- SetLuca is the DM sales platform for coaches, experts, creators, and agencies who sell through DMs, doing an AI setter's job plus campaigns and follow-ups. This page is the version written for creators.
- Channel availability: Telegram, Instagram, and Messenger: Live; WhatsApp: Coming soon.
- Every reply is written the way the creator writes. Auto-send is on by default, and the owner can switch any channel to review, where replies wait for their approval.
- Trial: 7 days free, card required, cancel any time before it ends.
- Pricing: https://setluca.com/pricing
- Full product context: https://setluca.com/llms.txt
- Canonical HTML page: https://setluca.com/for/creators
- Support: support@setluca.com
