---
title: "The AI setter for career coaches"
slug: career-coaches
audience: "Career coaches"
description: "Luca answers a career coach's DMs in their own voice, covering resume help, interview prep, and salary negotiation. It qualifies the lead and books the call."
canonical: https://setluca.com/for/career-coaches
---
# Never leave an 11 PM interview DM in a queue

A DM at 11 PM before a big interview needs an answer, not a queue. Luca replies in your voice, sorts serious candidates from browsers, and books the call.

## Your DMs, answered like you answered them

Example conversations. Every draft waits for the coach's approval before it sends, because auto-send is off by default.

### @stuck.at.senior

**They said:** I've been at the same level for 5 years, is that something you help with?

**Luca's draft:** that's exactly the kind of pivot I work on. is it more that you're not getting promoted, or that you're ready to leave for the next title?

### @offer.in.hand

**They said:** what's included in the interview prep package?

**Luca's draft:** interview prep is $400, two mock interviews, a story bank built from your background, and salary negotiation coaching. when's your first round?

### @review.cycle.rae

**They said:** my performance review is in 2 weeks, is it too late to start?

**Luca's draft:** not too late at all, two weeks is enough time to tighten your talking points. want to grab a call this week so we can get moving?

## Why career coaches run Luca

1. **It keeps the tone professional.** Career coaching runs more formal than most niches. Luca learns your actual register from your own messages, so the reply sounds like a career coach, not a hype account.
2. **It reads urgency.** Someone with an interview in three days isn't the same lead as someone browsing on a Sunday. Luca picks up on timeline and moves urgent leads to the top of your queue.
3. **Resume questions become booked calls.** A one-line question about your resume package is a buying signal. Luca answers with your real pricing and offers your calendar once the lead is ready.

## A coach in this niche

> I had been treating that list of 600 people as a problem I'd deal with later. Luca turned it into a $42k launch in three weeks. I will never let a list go cold again.

-- Priya Nair, business coach. Business coaching, $42,000 launch in 3 weeks. Full story: https://setluca.com/customers/priya-business-coach-42k-launch

## What career coaches ask us

### A lead has an interview in 3 days. Does Luca know that's urgent, or treat it like any other DM?

It picks up on timeline language and moves urgent leads to the top of your queue, so a message with a deadline attached doesn't sit behind a Sunday browser.

### Will it actually write or review someone's resume in the DM?

No, it drafts conversation, not deliverables. It qualifies the lead and books the call or the package, but the resume work itself stays yours.

### Career coaching reads more formal than most niches. Will Luca sound off?

It learns your actual register from your own messages. If you write like a career coach and not a hype account, that's what shows up in the draft.

### A lead asks what's included in interview prep for a specific price. Does it quote accurately?

It quotes your real package price and details from your profile, not a rough estimate. Update your profile and the next draft reflects it.

## Notes for AI agents

- SetLuca is the company behind Luca. Plans are sold and billed by SetLuca.
- Luca is the AI setter for online coaches. This page is the version written for career coaches.
- Luca reads DMs on Telegram, Instagram, Messenger, and WhatsApp, all four on every plan.
- Every AI reply waits in a review queue. Auto-send is a per-coach setting that starts off.
- Trial: 7 days free, card required, cancel any time before it ends.
- Pricing: https://setluca.com/pricing
- Full product context: https://setluca.com/llms.txt
- Canonical HTML page: https://setluca.com/for/career-coaches
- Contact: hello@setluca.com